Because … I am fascinated by creativity in all its forms.

Because … There are stories that need to be told. I have a deep need to translate my own journey into wearable pieces.

Because as a designer, it’s my duty to raise the design perception in my society and to have a better design experience. 

Because my language is my heritage, and I am a proud Arab, and I enjoy moving in the depths of my language to find its beautiful meanings. 

Because I believe in creating my own trends, and not following the crowd. 

In a world that is focused on competition and high masculine energy where success is measured by the amount of achievements you have, I knew that something needed to change, because it’s actually not satisfying for us women to be functioning from such a space. 

And that’s where I learned to live more from my Yin; my feminine space. My inner voice and intuition became my north star to guide me through. 

Constantly evolving with my values;  moving into deeper levels of Sensuality, Living Authentically, Surrendering to the only path there is; God’s path.  

Believing in the power of Simplicity, and creating your own trends, I translate my spiritual journey into wearable jewelry pieces that Inspire, bring Harmony and Balance.